Federico was just another Pokémon fan until 2012, when he opened a YouTube channel dedicated to his interest.
In just a few years, it has gained more than 1 million subscribers and over 500 million views with high-quality content on the Pokémon world and, in particular, on collectibles, attracting a large community of fans.
Thanks to this great loyal community, in 2019 he was able to launch "Federicstore", an e-commerce specialized in Pokémon products, which quickly became a reference point for Italian collectors.
In 2021, Federico also participated in one of the first episodes of the podcast "Wild Musk", discussing the phenomenon of Pokémon and collecting, and reaching the interest of millions of people even outside its niche.
Federico’s dedication and enthusiasm for the world of Pokémon has made him a prominent figure in the Italian community, demonstrating how an interest can turn into a successful career.